If you're looking for a powerful way to jump start innovation and get your creative juices flowing,
Awake at the Wheel is for you.
Written by Mitch Ditkoff, Co-Founder and President of Idea Champions.
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Ingenuity Bank!
Enterprise software to help you create a virtual community of inspired, committed, collaborative innovators cranking out great ideas.
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BrainTrust.
Idea Champions' "rent a brain" network of visionaries, wizards, and
creative thinkers ready and able to conjure up breakthrough ideas,
products and services on your behalf.
Read More!
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Innovation Kits.
Here's your one-stop shopping for everything you need (but forgot to ask for) in order to jump start innovation.
Read More!
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The Sales Force Is With You!
Go beyond the commodity trap and help your sales force master
the art and science of selling ideas. Taught by Farrell
Reynolds, former President of Turner Broadcast Sales.
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Our 360° Mission Statement ProcessTM helps your entire workforce
dissolve silos and realign with new purpose while drafting your new
company mission statement.
Read A&E Television Network's rave about it here.
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Breakthrough Cafe.
A totally unique brainstorming salon.
Great food. Great food for thought. Great people. Collaborate, have fun,
get out of the box.

"Inno-waiters With Whine Lists" – The Breakthrough Cafe featured in January 2006 issue of
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68 Ways to be More Creative on the Job
by Mitchell Ditkoff
Creative thinking techniques are to innovation what two espressos are to waking up. They help, but you don't necessarily want to depend on them. BELIEVE IT or not, it's actually possible to start your day without coffee! You could, for example, get enough rest. Or, hold the sugar, exercise! In the same way, it's possible to be a creative superstar at work without ever using a creative thinking technique. How? By adding one or more of the following CREATIVE PICK-ME-UPS to your daily routine. They're simple. They're fun. And they may just be the spark you need to unlock your inner genius.
Instructions:
- Read the list below and check the items that intrigue you
- Review the checked items and circle the ones you'd be willing to try.
- Pick ONE and tell someone why you think it would work.
The List:
- Get out of the office regularly
- Brainstorm daily with a friend
- Tape record your ideas on the drive into work
- Ask children for the answer
- Take your team off-site for a day
- Listen more carefully to your inner muse
- Play music in your office
- Go for a daily brainstorming walk with a co-worker
- Exercise during your lunch break
- Turn on the radio at random intervals and listen for a "message"
- Call in "well" and stay home tomorrow
- Spend more time with people in different fields
- Reward yourself, in specific ways, for small successes
- Introduce odd catalysts into your daily routine
- Find the most creative people at a party and ask them for ideas
- Take more NAPS!
- Take the train, instead of driving to work
- Meditate
- Go on field trips with your team
- Work in cafes
- Identify your biggest limiting assumption and then let go of it
- Redesign your office
- Daydream
- Dissolve turf boundaries
- Arrive earlier to the office than anyone else
- Redesign your work environment
- Read odd books - having nothing to do with your work
- Block off time on your calendar for creative thinking
- Take a shower in the middle of the day
- Decorate your office with inspiring quotes and images
- Stare out the window without feeling guilty
- Choose to be more creative
- Wander around a book store while thinking about a business challenge
- Trust your instincts more than you normally do
- Immerse yourself in your most exciting project
- Open a magazine randomly and free associate from a word or image
- Write your ideas down when you first wake up in the morning
- Ask yourself the simplest solution is
- Get fast feedback from people you trust
- Ask "What's the worst thing that could happen?"
- Pilot your idea - even if its not completely ready
- Incubate (sleep on it)
- Test boundaries - and then test them again
- Schedule time with the smartest people at work
- Create interdepartmental brainstorming sessions
- Visit your customers more frequently
- Create an personal think tank - your own advisory board
- Create more support for yourself
- Imagine you already knew the answer. What would it be?
- Establish ground rules with your team that foster creative thinking
- Ask stupid questions. Then ask some more.
- Challenge everything you do
- Look for alternative solutions. Don't accept the first "right idea"
- Write your ideas in a notebook and review them regularly
- Make connections between seemingly disconnected things
- Use similes and metaphors when describing your ideas
- Brainstorm with clients, customers, and vendors
- Ask "How can I accomplish my goal in half the time?"
- Go on excursions - especially when you're feeling stuck on a problem
- Think of how your biggest hero might approach your biggest challenge
- Start an IDEA BANK
- Make a prototype of your idea
- Ask five people how they would improve your idea
- Do more of what already helps you be creative off the job
- Buy a deck of Free the Genie cards
- Laugh more, worry less
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