February 07, 2012
Creative Thinking Technique #5



At the center of every storm is total stillness. No matter how much swirling, flooding, and high winds are happening on the periphery, at the core of every storm is complete quiet.

The same holds true for the creative process.

At the edges of your Big Idea, there is a great swirling: bills to pay, ovens to clean, cars to repair -- the kind of stuff that can easily occupy all your time and attention. That is, if you let it.

A true innovator will find a way to deal with the high winds and still have enough time to hatch their big idea. And they will do so in a way that does not judge the stuff on the seeming "periphery" to be any less important than the quiet at the center of the storm.


1. Make a list of your three biggest responsibilities.

2. Create a plan for handling them. Today.

3. Whenever one of these responsibilities competes with time you have to develop your Big Idea, take a few, deep breaths. Remember how lucky you are to be alive.

4. Acknowledge the peripheral task that needs to be done. Acknowledge the person who is reminding you to do it. Remember how lucky you are to be alive.

5. As you begin handling your responsibilities, remain at the center of the storm, concentrating on your breathing with the full realization that you will be returning to your "creative space" at just the right time.

6. Stop bitching and moaning. It's a waste of time.

Idea Champions
Excerpted from Awake at the Wheel

Posted by Mitch Ditkoff at February 7, 2012 10:54 PM

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