October 24, 2013
The DNA of Sparking Innovation

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Most people think that the ability to be innovative is a mystical state available only to the chosen few.

The effort, they imagine, takes a lot of time and hard work. And since they don't have time and don't like hard work, they reason that innovation just isn't in the cards for them.

But innovation is not a mystical state. It's a natural state -- a human birthright. The people in your organization, in fact, already are innovative. The only thing is: their natural ability to be innovative is being obscured by their own habits of mind and a variety of bothersome organizational constraints.

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Their challenge is the same one as seeing the "hidden" arrow in the FedEx logo (look between the "E" and the "X").The arrow has always been there, but most people never notice it.

This is the work of Idea Champions. We help people see what they already have, but don't know how to access.

We help people make meaningful adjustments of vision, insight, and perception so they can acknowledge, embrace, and apply their innate ability to be more creative on the job -- and, for those clients who want to reinvent their "innovation process", we help them figure it out.

What follows is a brief summary of how we do this...

1. Know Thy Customer:
Long before we ever get into a room with participants, we do our due diligence -- learning about WHO we are serving, WHAT they expect, and HOW our time with them will be the most significant.

Sometimes this takes the form of phone interviews. Or online polls. Or studying key documents our clients send us in order to understand their current reality, industry, business challenges, organizational constraints, and hoped for outcomes.

2. Customization:
Based on our assessment of our client's needs, we put together a game plan to get the job done. Towards this end, we draw on more than 100 "innovation-sparking" modules we've been developing since 1986.

3. Co-Creation:
Early in the design process, we invite our clients to give us feedback about our approach. Their feedback stirs the creative soup and provides us with the input needed to transform a good session design into a great one.

4. Spacing In:
We make a great deal of effort to ensure that the space in which our sessions take place are as ideal as possible. Form may follow function, but function also follows form.

When participants walk into an Idea Champions session, they begin "mind shifting" even before the session begins. It is both our belief and experience that culture/environment is a huge X factor for creativity and innovation.

5. Drive Fear Out of the Workplace:
Peter Drucker, America's sage management consultant, was a big proponent of removing fear from the workplace. So are we. Towards that end, each of our sessions begins with a norm-setting process that makes it easy for participants to establish a dynamic culture of innovation for the day.

6. Mindset:
Organizations don't innovate, people do. But not just any "people." No. People who are energized, curious, confident, fascinated, creative, focused, adaptive, collaborative, and committed.

People who emerge from our sessions are significantly more in touch with these "innovation qualities" than when they began. Their minds have changed. They see opportunities when, previously, all they saw were problems.

They let go of perfectionism, old paradigms, and habitual ways of thinking. In their place? Open-mindedness, listening, idea generation, original thinking, full engagement, and the kind of commitment that drives meaningful change.

7. Balancing Polarities:
Human beings, by nature, are dualistic, (i.e. "us" vs. "them," "short-term" vs. "long-term," "incremental" vs. "breakthrough," "left brain" vs. "right brain".)

The contradictions that show up in a corporate environment (or workshop) can either be innovation depleters or innovation catalysts. It all depends how these seeming conflicting territories are navigated. Idea Champions is committed to whole-brain thinking -- not just right brain or left brain thinking.

Our work with organizations has shown us that one of the pre-conditions for innovation is a company's ability to strike the balance between these polarities.

Each workshop we lead and each consulting engagement we commit to is guided by our understanding of how to help our clients find the healthy balance between the above-noted polarities.

8. Expert Facilitation: "A rock pile ceases to be a rock pile when someone contemplates it with the idea of a cathedral in mind," wrote St. Exupery.

This, quite simply, is what Idea Champions does. But we do far more than just contemplate. We also architect and build.

Since 1986, we've been facilitating innovation-sparking engagements for a wide variety of industries. We have mastered the art and science of turning lead (or leaders) into gold. And we can train your people to do the same thing we do.

9. Experiential Challenges: "What I hear, I forget. What I see, I remember. What I do, I understand."

So said the great Chinese sage, Confucius. This 14-word quote describes the essence of our work. Simply put, we get people off their "ifs, ands or buts," and into the experience of what's possible. confucius-757900.jpg

While we value theory, research, models, data, best practices, business cases, and most of the other flora and fauna of business life, we've come to understand that the challenge of sparking insight, breakthrough, and change, is best accomplished by doing -- not talking.

That's why all of our sessions include experiential challenges that provide participants with visible ways of seeing innovation in action -- what supports it and what obscures it.

10. Emergent Design: Awakening the creativity of an organization's workforce is not a follow-the-dots exercise.

Although all of our interventions begin with carefully crafted project plans and agendas, our facilitators are fluent in the art and science of making the kind of real-time adjustments, refinements, and improvisations that are the difference between a good session and a great session.

Facilitators who attempt to imitate our approach find it difficult to succeed without first learning how to master the art of emergent design. The good news is that it can be learned -- and this is just one of the things we teach in our Train the Trainer programs.

11. Edutainment: Idea Champions sessions are a hybrid of two elements: education and entertainment. We know that when participants are enjoying themselves their chances of learning increase exponentially.

That's why we make all of our sessions a hybrid of education and entertainment. Participants do not get tired. They do not get bored. They do not sneak long looks at their Blackberries.

12. Full Engagement:
Idea Champions sessions are highly participatory. Our facilitators are skilled at teasing out the brilliance of participants, regardless of their social style, job title, or astrological sign. gatsby-idea!.jpg

But perhaps more importantly, our facilitators know how to help participants tease out each others' brilliance. Eventually, everyone gets into the act. The shy people take center stage and the power players take a back seat. The collective wisdom in the room gets a much-needed chance to be accessed and expressed.

13. Convergence: Idea Champions is successful because what we do works. And one of the reasons WHY it works is because our sessions help participants translate ideas into action.

Ideas are powerful, but they are still only the fuzzy front end of the innovation process. Ultimately, they need to turn into results. Creativity needs to be commercialized. Our workshops, trainings, and consulting interventions help our clients do exactly that.

14. Tools, Techniques, and Takeaways: Ideas Champions closes the gap between rhetoric and reality. We don't just talk about innovation or teach about it -- we spark the experience of it. And we do that in very practical ways.

One way is by teaching people how to use specific, mind-opening techniques to access their innate creativity. Another way is by providing our clients with a variety of innovation-sparking guidelines, processes, and materials that can be immediately used on the job.

Idea Champions

Posted by Mitch Ditkoff at October 24, 2013 04:06 PM

Comments

There is a wealth of information here. I see a great opportunity for companies to inspire, and engage in their team on a personal level.

Posted by: Janet A [TypeKey Profile Page] at September 30, 2010 04:35 AM

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Idea Champions is a consulting and training company dedicated to awakening and nurturing the spirit of innovation. We help individuals, teams and entire organizations tap into their innate ability to create, develop and implement ideas that make a difference.

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Mitch Ditkoff, the Co-Founder and President of Idea Champions, has recently been voted a top 5 speaker in the field of innovation and creativity by Speakers Platform, a leading speaker's bureau.
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