The Heart of Innovation: Why Videos Go Viral

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January 27, 2015
Why Videos Go Viral

This is a very useful 7-minute overview of why videos go viral by the TREND MANAGER at YouTube. Three main reasons: 1) Tastemakers; 2) Communities of Participation; 3) Unexpectedness.

PS: In the next few days, I will be launching my attempt at a viral YouTube video on this blog . HINT: It has something to do with Valentine's Day.

Posted by Mitch Ditkoff at January 27, 2015 11:28 AM

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