The Martial Arts of the Mind

Ten years ago I was invited to teach a course on "Innovation and Business Growth" at GE's Crotonville Management Development Center for 75 high potential, business superstars of the future.
The GE executive who hired me was a very savvy guy with the unenviable task of orienting new adjunct faculty members to GE's high standards and often harsher reality.
My client's intelligence was exceeded only by his candor as he proceeded to tell me, in no uncertain terms, that GE gave "new instructors" two shots at making the grade -- explaining, with a wry smile, that most outside consultants were intimidated the first time they taught at GE and weren't necessarily at the top of their game.
I'm not sure how you say it in Esperanto, but in English what he said translates as "The heat is on, big time."
I knew I would have to raise my game if I expected to be invited back after my two-session audition was over.
And so I went about my business of getting ready, keeping in mind that I was going to be leading a 6-hour session for 75 of GE's "best and brightest" flown half way around the world -- high flying Type A personalities with a high regard for themselves and a very low threshold for anything they judged to be unworthy of their time.

I had five weeks to prepare, five weeks to get my act together, five weeks to dig in and front load my agenda with everything I needed to wow my audience: case studies, statistics, quotes, factoids, and more best practices than you could shake a Blackberry at.
I was ready. Really ready. Like a rookie center fielder on designer steroids, I was ready.
Or so I thought.
The more I spoke, the less they listened. The less they listened, the more I spoke, trotting out "compelling" facts and truckloads of information to make my case as they blankly stared and checked their email under the table.
Psychologists, I believe, would characterize my approach as "compensatory behavior."
I talked faster. I talked louder. I worked harder -- attempting in various pitiful ways to pull imaginary rabbits out of imaginary hats.
Needless to say, GE's best and brightest -- for the entire 45 minutes of my opening act -- were not impressed.
Clearly, I was playing a losing game.
My attempt to out-GE the GE people was a no-win proposition. I didn't need new facts, new statistics, or new quotes. I needed a new approach -- a way to secure the attention of my audience and help them make the shift from left-brained skepticism to right-brained receptivity.
And I needed to do it five minutes, not 45.
The next few days were very uncomfortable for me, replaying in my head -- again and again -- my lame choice of an opening gambit and wondering what, in the world, I could do to get better results in much less time.
And then, like an unexpected IPO from Mars, it hit me. The martial arts!

As a student of Aikido, I knew how amazing the martial arts were and what a great metaphor they were for life.
Fast forward a few weeks...
My second session, at Crotonville, began exactly like the first -- with the Program Director reading my bio to the group in an heroic attempt to impress everyone. They weren't.
Taking my cue, I walked to center stage, scanned the audience and uttered nine words.
"Raise your hand if you're a bold risk taker."
Not a single hand went up. Not one.
I stood my ground and surveyed the room.
"Really?" I said. "You are GE's best and brightest and not one of you is a bold risk taker? I find that hard to believe."
Ten rows back, a hand went up. Slowly. Halfway. Like a kid in a high school math class, not wanting to offend the teacher.
"Great!" I bellowed, pointing to the semi-bold risk taker. "Stand up and join me in the front of the room!"
You could cut the air with a knife.
I welcomed my assistant to the stage and asked him if had any insurance -- explaining that I had called him forth to attack me from behind and was going to demonstrate a martial arts move shown to me by my first aikido instructor, a 110-pound woman who I once saw throw a 220-pound man through a wall.
Pin drop silence.
I asked our bold risk taker to stand behind me and grab both of my wrists and instructed him to hold on tight as I attempted to get away -- an effort that yielded no results.
I casually mentioned how the scenario being played out on stage is what a typical work day has become for most of us -- lots of tension, resistance, and struggle.
With the audience completely focused on the moment, I noted a few simple principles of Aikido -- and how anyone, with the right application of energy and the right amount of practice, could change the game.
As I demonstrated the move, my "attacker" was quickly neutralized and I was no longer victim, but in total control.
In three minutes, things had shifted. Not only for me and my attacker, but for everyone in the room.
That's when I mentioned that force was not the same thing as power -- and that martial artists know how to get maximum results with a minimum of effort -- and that, indeed, INNOVATION was all about the "martial arts of the mind" -- a way to get extraordinary results in an elegant way.
PS: I was invited back 26 times to deliver the course.
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If you'd like to publish my new book (which contains 40 "Business/Sufi" tales like this one) or know of a skillful agent who would resonate with where I'm coming from, click here.
Here's a few other stories from the book:
It All Began With Balls
The Pharmaceutical Blues
What Would Santa Do?
Posted by Mitch Ditkoff at 10:58 PM | Comments (1)
January 07, 2012Big Blues From the Viagra People

In 1999, I conceived and co-founded (with Paul Kwicienski) the world's first interactive business blues band, Face the Music.
The concept was a simple one: help organizations increase teamwork and decrease complaint by getting employees to write and perform original blues songs.
The concept resonated with a lot of industries, especially Big Pharma.
Oh yeah, they had the blues, lots of blues, like the "Now We Gotta Compete with Generic Drugs from Canada Blues," and the "No One Trusts the Drug Companies Anymore Blues," and the always popular, "Our Pipeline Is Empty, But Our Inbox is Full Blues."
So we weren't all that surprised when Pfizer came calling...
They had a big conference coming up and wanted to do "something different" to engage participants -- all of whom were high ranking business leaders.
Though our approach seemed risky to them at first, our testimonials from other Fortune 500 companies were proof enough we were the real deal for them to sign on the dotted line.
And so they did.

Unlike most bands -- or business simulations, for that matter -- our service began long before we took the stage.
For each client wanting the complete experience, we'd write a custom blues song weeks before -- a kind of musical caricature of their company that we'd perform to kick off our performance -- a modern day Greek Chorus routine that loosened up audiences while modeling the message of the evening -- to speak (or in our case, sing) the truth.
And though we always shared our lyrics with clients long before an event, rarely were we asked us to modify what we wrote.
Pfizer was a different story.
From their perspective, our lyrics were "incendiary, politically incorrect, and might be taken the wrong way."
Customer-focused as we were (and not wanting to blow a good pay day), we revised our lyrics overnight and submitted version 2.0 the first thing in the morning.
Pfizer didn't like our new version, either. Or version 3.0, 4.0, or 5.0.
After five failed attempts, we decided to drop the custom song and focus on the classic blues songs that made up the bulk of our play list.
But doubt had crept into our client's mind. He was now officially nervous and wanted to see the lyrics to all our songs.
"Piece of cake," we reasoned to ourselves. The lyrics we'd be sending him had been performed for more than a hundred years all over America and were a huge part of the DNA of the nation.
True. But they weren't part of Pfizer's DNA. Our client had major issues with every song we sent them.
So we emailed him the lyrics to another ten classic blues songs. He rejected those, too.
Now, we had the blues. Like the legendary Robert Johnson, we stood at the crossroads, Blackberries and guitars in hand.
"Gentlemen," I began the damage-control conference call in the most corporate voice I could muster, "with all due respect, you have just rejected the lyrics of the most popular 20 American blues songs from the past hundred years. Remember, you are engaging the services of a blues band, not a polka band. You've got to have more trust in us."
Ooooh... the "T" word!
They hemmed. They hawed. Them hemmed again. And then with a semi-shrug of their collective shoulders and the growing recognition that their event was just a few days away, they chose the seven tamest songs and gave us a tepid thumbs up.
"But remember!" they warned, "the show must end no later than 9:30 sharp. Not a minute more."
Show time!
When we got to the venue, I could tell we were in for an interesting night.
Though our client greeted us pleasantly enough, something was off. Outwardly, he was fine. Inwardly, he was anxious, uptight, constricted, nervous, sweating, and silently obsessing about how he was going to cover his ass should his worst nightmares about the evening come true.

The band picked up on his mood and immediately tightened up.
Knowing that good music doesn't issue forth from tight musicians, I sent the band backstage for a glass of wine and some small talk while I filibustered with the client -- the theater now rapidly filling with hundreds of people who made a lot more money than we did.
"Remember," the client reminded me again before the lights went down, "the show must end at 9:30 sharp!"
The band's first two songs that night were lame. Very lame. Channeling the tension of our neck-on-the-line client, the band was playing it safe -- not exactly a formula for foot stomping blues.
By the third song, thank God, the band found its groove. The audience relaxed and the songs they wrote and performed were some of the funniest we'd heard in a while.
I looked at my watch. It was 9:27. Quickly, I signaled the band to wrap things up when, out of the corner of my eye, I noticed the client making his way to the stage.
Actually, "making his way" wasn't the right phrase to describe his approach. "Storming the stage" was more like it.
I looked at my watch again. Now it was 9:28 and the client was getting closer by the nanosecond. I spoke faster, much faster, doing my best to finish before the bewitching hour.

Two sentences from closure, the man bounds up the stairs and lunges towards me.
"Keep playing!" he blurts. "Tell the band to keep playing! This is really going well! Forget the 9:30 deadline. Keep playing!"
I signal the band and they segue into BB King"s "Let the Good Times Roll" -- the 12-minute version. South Side Denny takes off on a blistering guitar solo. South Side Slim is wailing at the top of his lungs. Screaming Sweet Pea Fradon is bringing down the house. Blind Lemon Pledge is on top of his game.
Everyone in the audience is singing and dancing and clapping and laughing.
The pharmaceutical blues? Gone. At least for the moment.
HELP YOUR COMPANY GO BEYOND THE BLUES!
If you click this link, talk with an Idea Champions consultant, and commit to a Face the Music session by February 1, you get one of the following freebies:
50 copies of Awake at the Wheel
35 decks of Free the Genie
100 seats of an annual license for Free the Genie
50% off of a High Velocity Brainstorming Session
NOTE: This blog posting is excerpted from Mitch Ditkoff's forthcoming WISDOM AT WORK: The Inside Story of What's Really Happening On the Job
If you're a publisher interested in publishing this book, click here.
For more on Face the Music, click here or here.
Check out our Six Sigma Blues.
Posted by Mitch Ditkoff at 01:56 AM | Comments (0)
December 14, 2011The Best Practice of Love

A few weeks ago, my wife and I had a huge fight. A doozy. The Superbowl of all fights. If you're married -- or ever were -- I'm sure you've had at least one of these. Probably more.
You think you're right. They think they're right. You attack, they deflect. They attack, you deflect. You get hopeless and weird. They get hopeless and weird.
And both of you -- self-appointed judges in a supreme court of your own creation -- feel diminished, abused, blamed, hurt, ignored, dissed, damaged, and demonized.
The love? Out the window. And the window? Stuck in a half-closed position.
Whenever I'm embroiled in this kind of dynamic and (hallelujah!) manage to make it out the other side, I get majorly humbled -- all concepts of myself as a conscious, loving, evolved human being completely blown to smithereens.
And yet... no matter how painful the experience, something good always comes out of it. A phoenix rises from the ashes. Like the list below, for example -- my wishes for my dear wife, Evelyne, (the day after) and, by extension, you, me, and all the other 8 billion people on planet Earth.
THE BEST PRACTICE OF LOVE: My Wishes for You
1. Gratitude every day
2. Deep inner peace, especially during tough times
3. Kindness 
4. Patience
5. Forgiveness
6. The courage to be yourself
7. Rest and renewal
8. The vision to see God in everyone
9. Letting go of self-righteousness
10. Simplicity and ease
11. The willingess to let go of worry and doubt
12. Allowing yourself to be nurtured
13. More fun
14. Plenty of time to do nothing
15. Spaciousness
16. Heartfelt self-expression
17. Health and vitality
18. Moving through the tasks of your life as if you were a dancer
19. Relating to each person you talk to as if they were the only person on earth at that moment

20. Laughter from your core
21. Appreciation of your family
22. A "live and let live" mindset
23. Waking up each day with gladness
24. Humility
25. The experience of community
26. Full responsibility for your own projections
27. Trust
28. Honoring all of the teachers in your life, past and present
29. Slowing down, going deeper
30. The ability to order a very rich dessert in your favorite restaurant without enrolling someone to share it with you
31. A wi-fi connection whenever you want
32. The end of lower back pain
33. Living the St. Francis Prayer without making a big deal of it
34. Knowing you are loved
35. Good sushi within a five-mile radius
36. Appreciation of other people's "spiritual path" -- with absolutely no judgment
37. Foot massages
38. Fresh air
39. Understanding what Krishna meant when he said: "The world is an illusion, but you have to act as if it's real."
40. Random acts of kindness
41. Nights on the town
42. The ability to be alone, but not lonely

43. Accepting the aging process with dignity and delight
44. Fabulous dinners with friends
45. Nights in front of the fire
46. Having no regrets
47. Cranking up the music
48. Not judging your kids for texting or being on Facebook
49. Seeing the blessing in every challenge that comes your way
50. Loving yourself when you look in the mirror
51. Not having to look in the mirror to love yourself
52. New adventures
53. Endless learning
54. Giving up complaint
55. A dependable plumber
56. Snow angels!
57. Working smarter, not harder
58. Looking up at the stars
59. Never going to bed angry
60. Being happy for other people's successes
61. Realizing you are everything and nothing both at the same time
62. Unconditional love

63. Reframing aging as "becoming an elder" instead of "getting old"
64. Weekends in exotic places
65. Someone else to wash the dishes
66. Enjoying the poetry of Rumi, Kabir, and Hafiz
67. Did I mention foot massages?
68. The commitment to immerse in the projects that most fascinate you
69. Deep listening
70. Longer vacations
71. Reaching out to those less fortunate than you
72. Holding hands with someone you love
73. Taking on an impossible project -- and making it happen
74. Really good chocolate
75. Unforgettable celebrations
76. Going beyond your limiting assumptions
77. The discipline that comes from love, not duty
78. Spontaneous generosity
79. One remote for all your electronics
80. A hot bath on a cold night
81. Wonderful surprises

82. The laughter of children
83. Realizing you have enough
84. Timelessness
85. Understanding this quote: "When you're on the path it's a mile wide, when you're off it, it's razor thin."
86. Giving flowers to absolute strangers
87. A wardrobe you love
88. Resilience
88. Making a clear distinction between longing and desire
89. No fear of death
90. Dancing around the living room for no particular reason
91. Howling at the moon
92. Knowing how to say "no" without being negative
93. Completing what you came here to do
94. Experiencing life as a beautiful play
95. Freshly baked chocolate chip cookies
96. Forgiving everyone who has ever wronged you
97. Passion
98. Compassion
99. The peace that passes all understanding
100. Sweet watermelon on a summer day
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Posted by Mitch Ditkoff at 11:58 PM | Comments (0)
December 12, 2011Shining Eyes and Open Hearts
Ben Zander is the most extraordinary speaker/presenter/catalyst I've ever had the good fortune to experience other than my teacher, Prem Rawat. I first heard Ben at HSM's World Business Forum, in NYC. He entranced 4,000 business people for two hours and ended his enchantment by getting everyone to sing Ode to Joy in German. Ben is a masterful conductor, not just of orchestras, but of the human spirit of what's possible every single minute of the day.
Posted by Mitch Ditkoff at 09:41 PM | Comments (0)
May 23, 2011Reinventing the Technology of Human Accomplishment

Here is an impassioned, inspired, lucid, refreshing 15-minute presentation by Gary Hamel on the need for organizations to radically reinvent the way they manage their people. Hamel not only builds a compelling case for something you've always felt (but never quite had the words to express), he uses motion graphics in a way that adds major mojo to his presentation.
Posted by Mitch Ditkoff at 11:56 PM | Comments (1)
April 16, 2011How the Ivy League is Killing Innovation

Here's a wonderful article, just published in Bloomberg Business Week that raises a very curious paradox -- why academics are teaching innovation.
Authors G. Michael Maddock and Raphael Louis Viton state their case clearly, cleanly, and with just enough of an edge to draw blood.
"Process-driven cultures love process-driven experts. Organizations, just like people, do what makes them feel strong, and nothing makes mature, process-driven companies feel stronger than having a template for doing anything (even if having a completely buttoned-down-ain't-no-exceptions-allowed template for innovation seems oxymoronic on its face).
Need innovation? Simply call in a PhD with a bow tie and trademarked process and watch your innovation portfolio grow. Right? Nope."

If you are a professor and find Maddock and Viton's article objectionable, speak up! Let them know what you think -- and why. Maybe you're the one who's found a way to teach innovation in a novel, cut-to-the-chase, non-academic way. I know there are some of you out there. Yes?
If you are a high roller in a corporation looking for the "secret innovation sauce," I invite you to read their article before reaching out to academia for your next keynote speaker.
Posted by Mitch Ditkoff at 07:11 PM | Comments (0)
April 04, 2011Getting Out of the Organizational Box

Last Thursday, I had an opportunity to be the keynote speaker at the Ethical Sourcing Forum, in NYC, a conference sponsored by Intertek, a world class organization dedicated to "helping customers improve performance, gain efficiencies in manufacturing and logistics, overcome market constraints, and reduce risk."
The topic? Sustainable Innovation. Or, more specifically, how people who work in large organizations can get out of the so-called "box".
After the keynote, I was approached by two very animated people from 3BL, a savvy media company specializing in corporate social responsibility, sustainability and cause marketing communications. Apparently, they liked what they heard and wanted to dig deeper -- on camera.
So, it was off to their make shift media center down the hall for an impromptu interview. Click here to watch the 7-minute video.
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Posted by Mitch Ditkoff at 03:40 PM | Comments (1)
March 05, 2011Cut-to-the-Chase Coaching

Every once in a while a really good deal comes along. Like the one described below, for example...
If you're committed to "living the life of your heart's desire," could use a little coaching, but don't have the moolah to pay for it, read on.
For the merry month of March, the extraordinarily kind Lynn Kindler is offering complimentary 15-minute Cut to the Chase coaching sessions on a first-come, first served basis (10:00 am - 12:00 pm, Austin, Texas time.)
What is "Cut-to-the Chase" coaching?
Explains Lynn: "Each of us has the knowledge and wisdom inside of us to live the life of our heart's desire. CTC coaching begins there and asks each person to step up to who they are and get moving towards what they really want in their life -- both personally or professionally."
Think of Lynn as the fulcrum to help you move the rock that's been blocking your path.
And if you've been moaning about not being able to afford coaching, cease and desist! Lynn is offering her sessions for free -- no strings attached.
lynn@lynnkindlercoaching.com or 512.775.4260
Lynn's website
Posted by Mitch Ditkoff at 04:04 PM | Comments (0)
September 27, 2010Ch... Ch... Ch... Changes!

"The act of creation begins first as an act of destruction." - Picasso
Face it. No one likes change. No one likes chaos. No one likes starting all over again -- especially the older we get.
Get over it! The only way the species survives (and your organization) is by adapting to change -- and change is what's upon us now. Big time.
The economy is crumbling. The old institutions are dying. Nothing, on the outside, ever stays the same. Picasso knew this. YOU know this. And your customers are only going to wait so long for you to turn your knowing into action.
So, let the old forms die. Let what no longer works fall away. Then, usher in the birth of WHAT'S NEXT -- before that, too, falls away -- only to be replaced by what's next after what's next.
Posted by Mitch Ditkoff at 06:25 PM | Comments (1)










