![]() | |||||||
Undiscovered Genius Idea-Based Selling
Sales organizations are too easily hooked by the myth that "to go ten times faster you have to pedal ten times as hard." The smart sales force realizes that when the "pedal faster" virus takes over, it's time to pause and shift gears.
"Pedal harder" sales organizations run up their cost of sales needlessly. They fail to consider cost of burn out, cost of tunnel vision and loss of flexibility. Everyone in the organization gets more frantic, more territorial and more competitive with each setback. The result is not higher revenues – it's failed imagination and crumbling relationships. Before you know it, there's no soul left for customers to relate to. What do smart organizations do instead? They shift gears even when there isn't a crisis. If there's a better way, they want to know about it - yesterday. They have one overarching goal: to constantly awaken the native intelligence of everyone on their team. And that's our goal too. For 20 years Idea Champions has helped organizations profit from their employees' natural desire to be savvy, imaginative and adaptable. We're successful because we believe in the innate gift each person brings to a team effort - and we respect it. Our interventions work because everyone has fun discovering their natural swing. Which brings us to our resident selling guru, Farrell Reynolds. His work with sales people of every stripe and kind is legendary. Farrell built and ran Turner Broadcasting's sales organization and became its President. He did the same thing at the New World Communications Group. And he has the experience, intelligence and scar tissue to earn the respect of any sales team on earth. His workshop is called "Undiscovered Genius" and it distills the knowledge and wisdom gained through 35 years of dealing with national clients, media buyers, marketing directors, account managers, creatives and the world's largest consumer companies. Farrell has successfully reframed and finessed the thorniest of customer objections. The way he does it is by teaching people how to sell ideas. "People don't want to be sold anything," Farrell says, "and they don't want to buy anything from you. They want help making better decisions. They want a vision of something improved, a new door opened. Usually that involves liberating them from a limited mindset. And that means transcending their own limits." Farrell doesn't just download a theory about selling. His goal is to make you feel it. Thus his collaboration with martial arts master Ron Rubio, Idea Champions' resident warrior trainer, whose eye-opening demonstrations further ground Farrell's key learning points. Working with Ron, participants learn timeless principles of power and energy that help them think on their feet. And by so doing, they gain a visceral sense of what fearless presence is and how to keep cultivating it. What You Will Learn:
Deliverables:
|
![]() |
Top News & Offerings
MitchDitkoff.com
![]()
Storytelling for the Revolution
![]()
Storytelling at Work
![]() ![]()
Workshops & Trainings
![]()
Brainstorm Facilitation
![]()
Cultivating Innovation
![]()
Our Blog Cabin
![]()
Team Innovation
![]() ![]() ![]() "In tune with corporate America." — CNN |
|||||
|