We've reached the end of incrementalism. Only those companies that are capable of creating industry revolutions will prosper in the new economy.
Gary Hamel

You were able to mold a room of stolid and crusty business people into a lively team of innovators.
Robert Rubin, AT&T
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Awake at the Wheel, Book about big ideas If you're looking for a powerful way to jump start innovation and get your creative juices flowing, Awake at the Wheel is for you. Written by Mitch Ditkoff, Co-Founder and President of Idea Champions.
Free the genie card deck A deck of 55 cards to spark new ideas, breakthroughs and extraordinary results. Buy now! Or brainstorm with our online genie.

"This is really, really good stuff." — Seth Godin

Ingenuity Bank!
Enterprise software to help you create a virtual community of inspired, committed, collaborative innovators cranking out great ideas. Read More!
BrainTrust.
Idea Champions' "rent a brain" network of visionaries, wizards, and creative thinkers ready and able to conjure up breakthrough ideas, products and services on your behalf. Read More!
Face the Music Blues Band The world's first interactive business blues band. A great way to help your workforce go beyond complaint.

"In tune with corporate America." — CNN

Innovation Kits. Here's your one-stop shopping for everything you need (but forgot to ask for) in order to jump start innovation. Read More!
The Sales Force Is With You! Go beyond the commodity trap and help your sales force master the art and science of selling ideas. Taught by Farrell Reynolds, former President of Turner Broadcast Sales.
Our 360° Mission Statement ProcessTM helps your entire workforce dissolve silos and realign with new purpose while drafting your new company mission statement. Read A&E Television Network's rave about it here.
Breakthrough Cafe.
A totally unique brainstorming salon. Great food. Great food for thought. Great people. Collaborate, have fun, get out of the box.

"Inno-waiters With Whine Lists" – The Breakthrough Cafe featured in January 2006 issue of
Book Chapter 1
Awake at the Wheel
Getting Your Great Ideas Rolling in an Uphill World

“A superb catalyst for anyone with the urge to bring their best ideas into reality.”
Tim Gallwey, Author of Inner Game of Tennis and Inner Game of Work

If you are looking for a powerful way to jump start innovation and get your creative juices flowing, Awake at the Wheel is for you. Written by Mitch Ditkoff, Co-Founder and President of Idea Champions, Awake at the Wheel is a book about BIG IDEAS — where they come from, how to attract them, and what you can do to radically increase your chances or manifesting them in a world not always ready for the new and the different.

Part fable, part creative thinking toolbox, it's the perfect innovation catalyst for anyone attempting to "get out of the cave" and accomplish extraordinary results.

Two minute interview with the author:

Download Chapter 1

Want to find out more? Visit awakeatthewheel.info


How to buy Awake at the Wheel
   Available at amazon.com.
 
Click to order from 800ceoread.com    For volume discounts please order
from: 800CEOREAD.com.

Special Offer!
Schedule an Awake at the Wheel Keynote in 2008 and receive 100 free books.

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