April 10, 2008
If You Want a Breakthrough, Take a Break

tunnel.jpg

True innovators rarely follow the straight and narrow path. Not only do they march to a different drummer, they're often not even on the same playing field as most people.

Take Seymour Cray, for example, the legendary designer of high-speed computers.

According to John Rollwagen, ex-chairman of Cray research, Seymour Cray used to divide his time between building the next generation super computer and digging an underground tunnel below his Chippewa Falls house.

Cray's explanation of his tunnel digging behavior is consistent with the stories of many other creatives -- inner-directed, boundary-pushing people who understand the need to go off-line whenever they get stuck.

Bottom line, whenever they find themselves struggling with a thorny problem, they walk away from it for a while.

They know, from years of practical experience, that more (i.e. obsession, analysis, effort) is often less (i.e ideas, solutions, results).

Explained Cray, "I work for three hours and then get stumped. So I quit and go to work in the tunnel. It takes me an hour or so to dig four inches and put in the boards. You see, I'm up in the Wisconsin woods, and there are elves in the woods. So when they see me leave, they come back into my office and solve all the problems I'm having. Then I go up (to my lab) and work some more."

Explained Rollwagen, "The real work happens when Seymour is in the tunnel."

Many thanks to Chuck Frey for linking to our 100 Simple Ways to Be More Creative on the Job list on his excellent InnovationTools blog.

Posted by Mitch Ditkoff at April 10, 2008 09:55 PM

Post a comment

Thanks for signing in, . Now you can comment. (sign out)

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Remember me?


The Idea Champions Weblog

Idea Champions is a consulting and training company dedicated to awakening and nurturing the spirit of innovation. We help individuals, teams and entire organizations tap into their innate ability to create, develop and implement ideas that make a difference.

Awake at the Wheel, Book about big ideas If you're looking for a powerful way to jump start innovation and get your creative juices flowing, Awake at the Wheel is for you. Written by Mitch Ditkoff, Co-Founder and President of Idea Champions.
Free the genie card deck A deck of 55 cards to spark new ideas, breakthroughs and extraordinary results. Buy now! Or brainstorm with our online genie.

"This is really, really good stuff." — Seth Godin

Ingenuity Bank!
Enterprise software to help you create a virtual community of inspired, committed, collaborative innovators cranking out great ideas. Read More!
BrainTrust.
Idea Champions' "rent a brain" network of visionaries, wizards, and creative thinkers ready and able to conjure up breakthrough ideas, products and services on your behalf. Read More!
Face the Music Blues Band The world's first interactive business blues band. A great way to help your workforce go beyond complaint.

"In tune with corporate America." — CNN

Innovation Kits. Here's your one-stop shopping for everything you need (but forgot to ask for) in order to jump start innovation. Read More!
The Sales Force Is With You! Go beyond the commodity trap and help your sales force master the art and science of selling ideas. Taught by Farrell Reynolds, former President of Turner Broadcast Sales.
Our 360° Mission Statement ProcessTM helps your entire workforce dissolve silos and realign with new purpose while drafting your new company mission statement. Read A&E Television Network's rave about it here.
Breakthrough Cafe.
A totally unique brainstorming salon. Great food. Great food for thought. Great people. Collaborate, have fun, get out of the box.

"Inno-waiters With Whine Lists" – The Breakthrough Cafe featured in January 2006 issue of
© IDEA CHAMPIONS