January 27, 2010
Facilitating a Brainstorm Session Is Like Going to a Casino

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Facilitating a brainstorm session is like going to a casino.

You show up, find your favorite game, place your bet, and pray for luck. Sometimes you win. Most of the times, you lose. And the odds are always stacked against you.

That's the way it is for most of us -- casual visitors to Vegas or Atlantic City or a neighborhood poker game.

Then, of course, there are the professionals -- people who gamble for a living. They have a different approach. They know how to find an edge.

They count cards. They calculate the odds. They read body language. They know when to hold 'em and know when to fold 'em. And they know how to trust their instincts -- developed over years of study, practice and experience.

Bottom line, they've learned the art and science of navigating their way through various games of chance to radically increase the odds of success.

And while they understand that luck is a big part of the equation, they also know, that "luck favors the prepared mind."

They prepare. They're ready to play.

If you want your brainstorm sessions to get results, you'll need to remember two things: 1) It's a game of chance and; 2) The tools, techniques, and skills you bring to the table will radically increase your odds of breaking the bank.

All in?

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Posted by Mitch Ditkoff at January 27, 2010 09:41 PM

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