April 21, 2017
NOT FINDING WHAT YOU'RE DIGGING FOR? Move the Hole!

iStock_000019579929_Small.jpg

I like what Edward deBono once said about the phenomenon of creative people trying to get results, but coming up empty (and I paraphrase). "If you are digging for oil and don't find any, move the hole!"

Pretty simple, eh? Sometimes, it seems as if aspiring innovators get fixated on a particular approach and, no matter what happens (or doesn't), they just keep doing the same old thing over and over again even when experience reveals that their approach is not working.

Of course, it's always possible that other factors are at play:

1. Perhaps the hole you've dug is too shallow and success is only a few shovelfuls away. Digger deeper, then, makes sense. Always possible.

LightningBrain2.jpg

2. Maybe you're digging in the right place, but the tools you're digging with are not the right tools for the job.

3. And, of course, it's always possible that in your effort to discover oil, you don't see the unexpected diamonds and gold coins you stumble upon because everything that is "not oil" is invisible to you.

So, let's make this real for a moment. Think of a project you are working on -- one you have passion for whose results have been slower to materialize than you hoped. Got it? Good. Now answer the following before doing any more digging:

CAN YOU DIG THIS?

1. What are your instincts telling you about how to proceed? Have you dug the hole deep enough? Might it be time for you to move the hole? And if it is the time to move the hole, where might you move it? What are some new approaches to try? Other places to look?

2. If you sense that you haven't dug deep enough -- that you've been a dilettante, slacker, or half-hearted digger for oil -- what can you do to martial your forces and commit to a more rigorous digging effort? And what support, if any, might you need?

3. If, in your digging adventures, you have stumbled upon some unexpected "finds", but dismissed them because you were only focused on oil, how might you extract the value from your accidental discoveries?

By the way, 75% of all product breakthroughs are NOT the result of strategic plans or "intentional effort", but the result of serendipity and "happy accidents" -- what happens when the open-minded innovator "stumbles" on something intriguing, pauses, and makes the right kind of effort to see if this discovery has value and is worth pursuing.

We can help you dig
We can teach you to dig
We can help you get in the right mindset to dig
Organizational-wide digging
Dig this: my new book. Story as the shovel

Posted by Mitch Ditkoff at April 21, 2017 02:07 PM

Post a comment

Thanks for signing in, . Now you can comment. (sign out)

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Remember me?


Who Are We?

Idea Champions is a consulting and training company dedicated to awakening and nurturing the spirit of innovation. We help individuals, teams and entire organizations tap into their innate ability to create, develop and implement ideas that make a difference.

MitchDitkoff.com
Click here for the simplest, most direct way, to learn more about Idea Champions' semi-fearless leader, Mitch Ditkoff. Info on his keynotes, workshops, conferences, and more.
Storytelling at Work
Storytelling at Work is Mitch Ditkoff's newly published book about the power of personal storytelling in business – why it matters and what you and your organization can do to leverage the impact of storytelling in the workplace.
Top 5 Speaker
Mitch Ditkoff, the Co-Founder and President of Idea Champions, has recently been voted a top 5 speaker in the field of innovation and creativity by Speakers Platform, a leading speaker's bureau.
Workshops & Trainings
Highly engaging learning experiences that increase each participant's ability to become a creative force for positive change
Brainstorm Facilitation
High impact certification training that teaches committed change agents how to lead groundbreaking ideation sessions
Cultivating Innovation
Your "best and brightest" are the future leaders of your company, but unless they know how to foster a culture of innovation, their impact will be limited. A one-day workshop with us is all they need to begin this journey.
Our Blog Cabin
Our Heart of Innovation blog is a daily destination for movers and shakers everywhere — gleefully produced by our President, Mitch Ditkoff, voted "best innovation blogger in the world" two years running.
Team Innovation
Innovation is a team sport. Brilliant ideas go nowhere unless your people are aligned, collaborative, and team-oriented. That doesn't happen automatically, however. It takes intention, clarity, selflessness, and a new way of operating.
Webinars Powered by
Idea Champions University
Webinars for online training If you enjoy our blog, you will love our newly launched webinars! Our training is now accessible online to the whole world.
Awake at the Wheel, Book about big ideas If you're looking for a powerful way to jump start innovation and get your creative juices flowing, Awake at the Wheel is for you. Written by Mitch Ditkoff, Co-Founder and President of Idea Champions.
Featured in Alltop Guy Kawasaki's Alltop "online magazine rack" has recognized Idea Champions' blog as one of the leading innovation blogs on the web. Check out The Heart of Innovation, and subscribe!
Face the Music Blues Band The world's first interactive business blues band. A great way to help your workforce go beyond complaint.

"In tune with corporate America." — CNN
© IDEA CHAMPIONS