December 22, 2015
How to Spark Massive Employee Engagement in 90 Minutes or Less

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Since 1987, I have been working as an innovation provocateur for a wide variety of forward thinking organizations.

Bottom line, I help people wake up, get out of the box, and originate bold, new ideas to meet their ambitious business goals. Along the way, I've discovered quite a few methods to spark the innovation mindset -- even in the most conventional of thinkers.

But of all the methods I've discovered, much to my surprise, there is one that has proven itself to be the most powerful -- and that is storytelling. Yes, storytelling, the humane communication of memorable narratives that engage, energize, and inspire positive behavior change.

All my clients, no matter what their industry, want the same thing. They want their people to be "on top of their game" -- to be as creative, collaborative, and committed as possible.

Towards that end, they spend millions of dollars each year training their employees. And while these educational efforts do have some value, they often ignore a fundamental reality: that within each and every person they are trying so hard to "tool up" is an untapped, naturally occurring, business growth intelligence that does not need to be taught, only awakened.

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Often referred to as tacit knowledge, this little understood resource is omnipresent in your organization, but hiding in the unexpressed stories of the people who actually do the work.

What if your organization could find a simple way to activate this hidden resource?

What if your people had a dependable way to share what they really know with each other? Not just data and information, but insight and wisdom. Not just their best practices, but the best of their best practices. What really matters -- the hard to measure mojo of what really makes a difference on the job: Focus. Trust. Courage. Creativity. Purpose. Resilience. Adaptability. Intrinsic motivation. Perseverance. Collaboration. Integrity. Passion. And commitment.

The secret sauce. The missing piece. What gets people out of bed in the morning. If that's not in place, all the hot talk about innovation is nothing more than wasted breath.

This is precisely what my keynote is all about -- a simple way, via the transformative power of storytelling, to increase employee engagement, spark a culture of innovation, and quicken the communication of your company's collective brilliance.

Contact Speaker's Platform for more
Why I wrote Storytelling at Work
The aural tradition (podcast)

Posted by Mitch Ditkoff at December 22, 2015 11:57 PM

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Idea Champions is a consulting and training company dedicated to awakening and nurturing the spirit of innovation. We help individuals, teams and entire organizations tap into their innate ability to create, develop and implement ideas that make a difference.

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Storytelling at Work is Mitch Ditkoff's newly published book about the power of personal storytelling in business – why it matters and what you and your organization can do to leverage the impact of storytelling in the workplace.
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